FOR IMMEDIATE RELEASE
B-roll video and images available for download at https://bit.ly/3N4Uwm0.
The Central Indiana Regional Transportation Authority (CIRTA) and businesses in the Plainfield and Whitestown Economic Improvement Districts (EIDs) are launching a promotional offer of zero-fare rides on Workforce Connectors in 2024.
Beginning Jan. 2, those riding Workforce Connectors shuttles from Indianapolis to industrial parks in Plainfield and Whitestown no longer will have to pay the $1 fare.
Workforce Connectors fill the gap between IndyGo bus stops in Marion County and e-commerce fulfillment centers with good-paying jobs in Plainfield and Whitestown.
“While paying $1 a trip might not seem like a lot, it can make a big difference for our riders,” said Jennifer Gebhard, executive director of CIRTA. “The Economic Improvement District (EID) boards of directors in Plainfield and Whitestown, which fund the majority of the service, voted to try this, so we’re going to test the concept in 2024.”
CIRTA will eliminate fares in a test to attract ridership while also reducing boarding times at stops. Several U.S. cities are testing zero fares on their entire transit systems or on specific routes.
“This promotion is about providing access to opportunities for employment for individuals, as well as delivering a much-needed workforce for employers,” said Gebhard.
The Workforce Connectors operate six days a week. Both routes depart from the Carson Transit Center in Indianapolis at 5:10 a.m. and run until approximately 7 p.m.
See the Workforce Connector schedules at www.cirta.us/workforce-connect/.
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Media contact: Jen Schmits Thomas, jen@jtprinc.com, 317-441-2487